Brand Caroline

Saying no to politics as usual
Caroline Lucas MP

The 2015 General Election was the Green Party’s most successful campaign ever. We helped turn around Caroline Lucas MP's poll numbers. Developing her name-brand, strategic and digital communications and visual identity in the run up to the election.

After winning a hard fought election we've continued to support Caroline's team, drafting her opening remarks for the 2017 Leaders Debate.

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DISCIPLINES
Web-design
Digital Mobilisation
Branding
Political strategy
Photography
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DOWNLOAD CASE STUDY

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Disciplines
Social Media & Advertising
Political Strategy
Digital Mobilisation
Branding
Technology
WHAT WE ACHIEVED
£400K
Raised online
100K
Supporters recruited
1 MP
Re-elected